Social Media Sports Talk with Frank Crupi of The Hockey Illuminati

There used to be a time when the only way to have your voice heard in the world of Sports Talk was to land a job on a local radio station, national TV program, or something in between.

Nowadays, sports fans are developing their own voices and amassing enormous followings simply by taking to social media to express their views.

Frank Crupi of The Hockey Illuminati has done it all. He left a job in broadcasting to start up his own podcast, then pivoted to a social media centric presence which has seen his brand skyrocket.

This week he sits down to give us his thoughts on the state of the industry, and explain how a person can go about gaining a following of their own.

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