Episode 36

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Published on:

25th Nov 2021

Sports Journalism in the Time of Clickbait - feat. Mike Zeisberger

"When everyone else wanted to be Bobby Orr, I wanted to be Frank Orr"

Mike Zeisberger has been working in the realm of sports journalism for about as long as the Blue Jays have been chasing their third title. Over that time he's covered a variety of leagues, teams, and topics, and has had his work featured in Bleacher Report, The National Post, The Toronto Sun, and is currently featured as an NHL Insider.

This week he joins us in studio to talk about the changing landscape of sports writing, and the increasing fascination with the players' personal lives as opposed to traditional think pieces.

How does a modern sports writer compete in this new world of headlines, hit pieces, and hyperbole?

Send your thoughts, comments, and questions to SignOffPod@Frameworth.com

Twitter: @FrameworthSports

Instagram: @FrameworthSport

Mikey's Twitter: @RetrogradeMikey

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About the Podcast

The Sign Off: A Frameworth Podcast
A behind the scenes look at Sports Marketing from those who helped invent it
Welcome to The Sign Off: A Frameworth Podcast.

This is a forum for all the stories you didn't know you WISHED you knew about the inner workings of the world of Sports Marketing.

Away from the arenas, there's a lot more that goes on behind the scenes, and it's often precisely where some of the most amazing stories take root.

Join us as we explore how every day people come together with a passion and fandom towards sports to form the web of industry which serves as an integral element of the games we all know and love.

About your host

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Mikey Ehrenworth