The Unsung Hero of Sports Marketing - Mike Brown of WGA (Wayne Gretzky Authentic)
This week we sit down to discuss a name in the world of Sports Marketing and memorabilia which you may not have heard. In spite of that, he played a massive role in shaping the way Wayne Gretzky's entire persona has been marketed through the years.
Mike Brown ran WGA (Wayne Gretzky Authentic) from its incarnation, and, together with Brian Ehrenworth of Frameworth, changed the way the world would view an elite superstar's memorabilia.
Mike and Brian shared several years together pioneering new ideas, and this episode is dedicated to reliving that legacy.
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Twitter: @FrameworthSports
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Mikey's Twitter: @RetrogradeMikey